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10 insights to understand today’s media monitoring & analysis challenges

September 29, 2014 Media monitoring and analysis 1 Written by James O'Connor

Comment devenir un(e) champion(ne) des relations médias ?

Media monitoring is more than just clip counts. It can be a crucial consideration for any business-building strategy – no matter what size, shape or industry.

Don’t be afraid! Media monitoring & analysis doesn’t have to be scary. By having a clear understanding of how it supports your business, you now have more opportunities than ever to make the transition to a strategic approach.

For now, let’s roll through the 10 tips PR pros need to know in order to succeed in combining new and traditional media for monitoring & analysis.


Comments 1

  1. matt collins /

    need to measure clients digital marketing

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